Tubik design agency, has recently collaborated with Zealous to create a thought-provoking web design and interactive project called "Decriminalize Poverty in Tennessee." This powerful endeavor was born out of a comprehensive report on the criminalization of poverty in Tennessee, conducted by the Vera Institute of Justice and supported by Free Hearts, a local organization led by formerly incarcerated women.
The project aims to shed light on the issue of poverty and its criminalization in Tennessee through an engaging and interactive storytelling experience. Tubik and Zealous have transformed the report into a digital archive featuring over 500 voices of those impacted by poverty-related criminalization. This comprehensive collection of stories serves as a powerful tool for raising awareness and driving social change.
The website itself serves as a campaign hub, rallying individuals to join the fight against the criminalization of poverty. Tubik's expertise in web design is evident in the seamless and intuitive user experience they have crafted. By leveraging scrolling effects such as parallax, the website effectively captures the user's attention and guides them through the conversation.
The interactive nature of the project allows visitors to delve deep into the narratives and understand the profound implications poverty has on communities across Tennessee. Through a combination of compelling visuals, immersive storytelling, and user-friendly navigation, Tubik has created an experience that fosters empathy and understanding.
Furthermore, the website offers practical steps and resources that empower individuals to contribute to building a better future. Tubik's design expertise shines through in their ability to balance aesthetics with functionality, ensuring that the message is conveyed clearly and effectively.
"Decriminalize Poverty in Tennessee" is not only a testament to Tubik's design prowess but also a testament to the power of design as a catalyst for social change. By translating a complex report into an engaging digital experience, Tubik and Zealous have created a platform that amplifies the voices of the affected, educates the public, and advocates for a fairer and more compassionate society.
Web design and interactive design storytelling