Let's mix things up a little with this feature as we are taking a look at the Art Direction and Set Design for Korean Air campaign: Go Korean. The agency behind this client is Ogilvy Shanghai but we are admiring instead the work of the production team which was L'Éloi Productions. A talent agency and production house located in my hometown in Montreal, QC, Canada for which I had the opportunity to visit. For their work on this campaign, as you can judge by the behind-the-scenes.
We are sharing another production design project this week and it's an advertising campaign for Ezaki Glico Company in collaboration with NAM and the advertising agency DENTSU. What's cool about this project is the fact there is no use of CGI, everything is built from scratch. I love how people would go out of their ways to create what could have been done with a few hours with a computer. Props to everyone involved in this project, the result is just as lovely.
As Summer is well established with the Summer Blockbusters. What was your favorite movie so far? I pretty enjoyed Captain America: Civil War, the best movie (in my opinion) from Marvel so far. We would like to share the work from Maciej Kuciara on his production artwork for the movie.