Elegant Brand Identity for KNNOX Lighters


Socio Design shared a beautiful brand identity project on their Behance profile. The client was KNNOX lighters, and the goal was to celebrate the simple and modern aesthetic as well as the precision handcraft of KNNOX lighters which feature contributions from fifteen different hand-selected English manufacturers. The lighters are packaged as a kit of individual components to be assembled by the consumer, emphasising the incredible detail an accuracy put into its production. We were commissioned to create a packaging system that would reflect the company’s ethos and create a tactile, engaging customer experience.

For more information about Socio Design and to see their complete portfolio visit http://www.sociodesign.co.uk/

Brand identity

Written by

Fabio Sasso

I'm a Brazilian product designer based in Oakland, California currently working for Google as a Staff Designer. I am also the founder of Abduzeedo, an award-winning digital publication about design and a personal project that has become the source of inspiration for millions of designers and enthusiasts.