Yesterday I finished reading The Icarus Deception, a book written by Seth Godin. The cool thing about this book is that Seth illustrates the importance of artistry in this day and age. How the old model doesn’t work anymore and if you want to succeed you have to be unique.
Tendril * In collaboration with the team at Microsoft Design created this celebratory film to thank all the people who collaborated on developing the new Microsoft icon system. The film honors the expertise and creative process that went into creating the beautiful, moving, coherent icon system.
In addition to that I have to also mention the amazing work that Tendril *, Microsoft Design and everyone involved in these projects. It feels that every other week they share something new, and really well crafted.
Make sure to check out the full process on Behance.