I stumbled across this striking visual identity for the 2022's Information Day of The University of Hong Kong designed by Anthony Lam. What I love about this design is quite inspired by the iconic Knowles Building, the powerhouse of the Faculty since 1970s. There is almost this brutalist-inspired visual key accent and it's worth checking out on ABDZ.
The metamorphosing grid which frames the ever-growing dynamics in vivid colours represents the spectrum of the undergraduate programmes and the vibrancy and diversity of learning experiences awaiting to be explored, projecting hope and energy to prospectus students’ future, just like the motto of the Faculty says, The Future is Here.
Anthony Lam aka Atelier Avocado is a designer based in Hong Kong. You can follow more of his works through the links below.
The work showcased is all reserved by Anthony Lam