Packaging Design - Gift for You

I am a coffee person. I rarely drink tea, however I have to admit, tea has much nicer packaging design. Like this one suggested to us by Lung-Hao Chiang. He says that due to the COVID-19 epidemic, he hopes that the vision of the Moon Festival gift box this year can bring warmth, hope and vitality to consumers and give each other best wishes at this time of family and friends reunion.

Taking "gift of nature" as the whole visual concept, it is a lively gift from nut forest. With the illustration of coffee fruits, nuts, herbs and flowers, it deepens the brand's fresh and natural brand identity… Roasted by a team of professional bean roasters, the beans have a strong, nutty flavor and a sweet, creamy caramel flavor stuck to nuts roasted at low temperatures to retain the nutrition of each nut and enjoy the pure fullness of each nut. 

Packaging Design

Credits

  • Designer: Lung-Hao Chiang
  • Client:cama café
  • Product Concept:Lung-Hao Chiang
  • Illustration:James Li
  • Design:Lung-Hao Chiang , Noy Li
  • Copy:Lung-Hao Chiang
  • Photography:Wei-Gang Xiao

Written by

Abduzeedo

I'm a Brazilian product designer based in Oakland, California currently working for Google as a Staff Designer. I am also the founder of Abduzeedo, an award-winning digital publication about design and a personal project that has become the source of inspiration for millions of designers and enthusiasts.

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