We are taking a look at this brand identity project by Sid Lee for Au Sommet Place Ville-Marie located in Montreal, QC, Canada. I really do enjoy featuring projects coming from my own hometown.
You’ve probably noticed that I am a bit into the chromatic distortion effect. Why? I have no idea, but it does look awesome. For this post I’d like to share this project titled xScan, which is a digital attempt at recreating analog, raw distortion created by Studio 2am. You can purchase the fully editable PSD templates for personal or commercial use via Creative Market.