WOOT Creative has shared a projection-mapping they worked in a Sanghwa commercial content project. I thought it was cool to share on abdz. especially with all that motion goodness. First of all, what's projection-mapping?
We are featuring the 3D & motion design work of Cody Sorgenfrey, a visual/motion designer working at Microsoft. He and his team worked at developing 3 branding directions for Microsoft's developer conference Build. Cody was in charge of the design & motion, make sure to watch the video below, it's quite stunning. I love how the video would inspire us through every single touchpoint that users will encounter. It totally enhances the experience especially for a conference hosted by Microsoft.
Video: Microsoft Build
3D & Motion Design
- Art Direction: Daniel Varon
- Visual Design: Benjamin Andis
- Illustration: Elena Dvorkina
- 3D & Motion: Cody Sorgenfrey