Discover the sleek LEVIDE branding and visual identity design by studio le_m, a masterclass in minimalist aesthetics and color mastery for modern brands.
The artistry of branding and visual identity can transform the essence of a product, and studio le_m's creation for LEVIDE is a testament to that. By stripping back to the bare essentials, LEVIDE's identity speaks volumes through understatement, echoing the brand's philosophy of creating space by eliminating the non-essential.
At the core of LEVIDE's visual language is a sans serif typeface, inspired by the timeless Avant Garde V—yet uniquely mirrored to form an oppositional stance. This choice is not merely aesthetic but communicates LEVIDE's dedication to carving out clarity within crowded spaces.
The color palette is a deliberate selection that transcends trends. A bold orange interplays with a vivid lime green, each hue handpicked not just for visual impact but for their ability to embody the brand's dynamism. The understated elegance of timeless furniture design imagery is the chosen companion for the logotype, ensuring that LEVIDE's identity is as enduring as the designs it represents.
studio le_m’s approach to LEVIDE's branding is not just about creating a visual impact but about composing a narrative that speaks through simplicity. Their expert handling of typeface and color not only enhances the brand’s visibility but also ensures a memorable encounter for the audience. In today's fast-paced world, LEVIDE's identity is a breath of fresh air, a design that stands out by the virtue of its calculated restraint.
LEVIDE's identity design by studio le_m is an exemplary showcase of how less can indeed be more. It is a masterclass in the art of branding and visual identity, where every element is meticulously chosen and purposefully crafted, guaranteeing that the message of space and clarity is not just seen but felt. With an identity like this, LEVIDE is poised to leave an indelible mark in the minds of its clientele, proving that in design, simplicity is the ultimate sophistication.
Branding and visual identity artifacts
For more information make sure to check out Studio leM at studiolem.co.kr or follow them on instagram (@le_m.design)