brand identity

Impero's Bold Identity Rebrand and Site

Recently Impero has unveiled a new and fresh rebrand of their visual identity and web experience. Released near the end of 2020, we are welcomed with a refresh that is bold in typography and seduced by a vibrant accent color. Beyond its principles, I think it's cool they included 'motion principles' which is something we rarely see in visual identity rebrand. Quite unique! Another detail that you would come to appreciate is the usage of the project facts and quotes you will stumble across during your browsing experience.

The Brand Identity of the Kiruna Forever Exhibition

Delightful to share about the work of Magdalena Czarnecki, she is a talented graphic designer, art & creative director based in Stockholm, Sweden. We are sharing the collaborative project she worked on for the Kiruna Forever exhibit.

Branding and Visual Identity for the Menomadin Foundation

The fine folks from Designit are back with another case study covering their collaboration on the branding & visual identity for a non-profit The Menomadin Foundation and their 'mission-based' approach to social impact. Another project where Designit shines on how they approach through research to learn more through field research and our co-creation workshops. First of all, what strikes me the most from this brand identity is the logo for the Menomadin Foundation.

Logo Design & Identity for Schiffsmesse Wien

A couple of weeks ago, I was fortunate enough to travel. Yeah it's becoming quite an eventful thing now with the current pandemic that never ceases to end. It was for a small vacation and we decided to visit the country of Austria, more precisely the cities of Vienna and Salzburg. I will be putting together a series of photos and wallpapers for you all. Located in the east part of the Danube, it's a charming city that owes its music heritage including Mozart, and Beethoven for example.

Clam you dig it? Brand Identity for the Salt Line Oyster + Ale

While we dream of casually dining out one day again we’ll just sit right here and salivate over The Salt Line’s groovy brand identity work by the talented Ioana Balasa. The Salt Line Oyster + Ale is an oyster-focused seafood restaurant that artfully “merges the historic fishing cultures of New England and the Mid-Atlantic.” Balasa drew inspiration from vintage oyster cans, baseball scorecards, and sea monsters.

Sci-fi & Cyberpunk inspired Branding for Paradigmal

Sabbath Studio is a branding studio based Monterrey, Mexico. They shared a branding project wholly inspired by Dystopian Futures, Cyberpunk, Sci-fi / Neo-noir Cult Films & Anime themed aesthetics by client request. Let's just mention that again: 'by client request'. This is so cool and the result is just perfect and true representation of that cult era that we dearly love.

Visual identity for French Ministry of Culture

Graphéine is a brand design agency based in Paris, France. They have shared through via their Behance, the new visual identity for the French Ministry of Culture. The Ministry's logo was initially designed back in 1989 by Pippo Lionni and later in 1999, the logo of the French Republic was added.

Branding & Art Direction for theDesk co-working space

Let's kick it off as I would like to share the work of Toby Ng for the branding project he worked for theDesk, a co-working space based in Hong Kong. Their mission is to provide a well-designed environment to work in, built on inclusive global and local communities mindset while enabling business growth for both its members and the surrounding neighborhood. Toby has done tremendous work on its logo identity that brings total simplicity and style at the same time. Let's take a dive in.

Fresh Brand Identity for Uber Money

As you may have heard or not, the folks from Uber have introduced a while back, their own take on financial products and technologies that deliver additional value for the community. It's kind of their take at the Apple Card basically. Whatever you see a value or not, we are showcasing the brand identity work they shared on Behance. Designed by the Uber Design.

Brand Identity & Web Design for Tofu Design

We would like to share the work from Daphnie Loong and Daniel Tan who are creative directors from Kuala Lumpur, Malaysia. They recently shared the design of their studio that specialized in UI/UX, web design, interaction, copywriting and more. It's quite trendy seeing more and more illustrations integrated into UI designs which is quite amazing. It's really adding some character especially since nowadays UI designs are starting to look all alike. What do you think?

Brand Identity for Future Future, a moody & contemporary restaurant

Fun story that is making the news lately, the original Blade Runner movie was released back in 1982 but here is the fun fact. The movie was set in the imaginary world of 2019, therefore in a few weeks we will ACTUALLY be in 2019. It's pretty cool to relive how they envisioned the future back in the early 80s. In relation to this story, we are sharing the brand identity for Future Future, a low-spirited & contemporary restaurant combining Japanese and Melbournian heritage.

Brand Identity & Web Design for Iceberg Hotels

We would like to share the work of Andreas Leah who is an interaction designer based in New York, USA. He shared on his Behance for Iceberg Hotels in Iceland. He worked on the brand identity, graphic design and web design which is pretty fantastic and one hell of a project to take on. Plus the client is located in the stunning and beautiful country of Iceland.

Brand Identity for Bente Tattoo Studio in Norway

We would like to feature the work from Matheus Gomes who is a graphic designer and art director based in São Paulo, Brazil. We are showcasing more specifically his project for Bente Tattoo Studio. Founded in July 2018 by Bente Berg, a tattoo artist where the studio is based in Bergenhus, Bergen, Norway. Combined with photography, the graphic design is clean with an introductory serif font which is pretty unique for a tattoo artist. I must admit the photography really sets the tone really well.

Brand Identity for Flatey – Pizza Napoletana

BEWARE of a tasty Pizza picture in this article. On the serious side, I do miss making brand identities. The feeling of going to the printer to proof a print job for your client was a lot of fun. Somehow there "this" creative freedom where I am keep searching whenever I work on digital projects. The folks from Studio Holt gave me a great reminder of that time. Located in Reykjavik, Iceland, they are a creative studio and they have worked a brand identity for Flatey – Pizza Napoletana.

Redefining Stootie through a bold and colorful rebranding

Let's take a look at this colorful rebranding by the folks from Carré Noir, it's a branding agency located in beautiful Paris, France. They have worked with Stootie to helped make a bold and evolving identity based on the theme of "people energy". Imagine having a group of individuals available to help with your daily chores from renovations, moving, deliveries and more. I love the super clever concept of the logo and seeing animated gives a total giveaway of what the brand is all about.

A Look at the SingularityU Canada Summit Brand Identity

Puncture Design, a creative studio from Toronto, Canada has done work for the SingularityU Canada Summit brand identity back in 2017. Going with the statement of '...working on our common challenges together', I just appreciate their design and thinking behind the brand identity with a minimal approach with a gradient mixed with the 'Noe Display' font.

A classic & modern brand identity for Pflege&Co

Unifikat Design Studio is a graphic design studio based in Warsaw, Poland, we are featuring the brand identity they shared on Behance for Pflege&Co. It's an insurance company located in Germany, nevertheless to say the entire brand identity is lovely. First of all, it's becoming rare seeing studios specializing only in graphic design bringing excellence into their client projects.

Minimalist Brand Identity Created from Golden Ratio

Yaiza Liébana. The brand identity for this psychiatric clinic relays on the layout created from golden ratio, which evokes classical aesthetic perfection and visual calm. This, altogether with the color palette, helps to generate a comfortable homelike feeling. The work was created and shared by Carles Rodrigo, a designer and photographer based in Valencia, Spain. 

Branding for Lilo™, a brand for men's shoes 100% recycled leather

We would like to feature this fashionable branding for Lilo™ designed by Federico Sanchez, a designer based in Buenos Aires, Argentina. The brand behind its design is for men's shoes 100% recycled leather. I love the simplicity of its design and the choice of colors with a little accent with the Yellow. What caught my eye for this project is the logo, the bigger 'O' somehow balances it all well together. The overall design kept its sustainable vision of the brand rightfully to its philosophy.

Sonikpass Awesome Brand Identity and Web Design

Rolf Jensen shared an incredible brand identity and web design project on his Behance profile. It is for Sonikpass, a San Fransisco based startup company creating an incorruptible digital version of you at the moment you want to conduct a digital transaction of any kind from logging into a secure digital access point to digitally unlocking the door to your home.

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