Massimo Studio was invited to develop the packaging design concept for the new Malbec grooming line, from naming to labels. As the official font for all brand lines at the time of development, they followed the entire creation process using the Effra font for all materials.
Mikel Romero shared a wonderful packaging design on his Behance profile. It's for the 1-24 Edition Wine and it features a super minimalist look, pretty much just a number on the bottle. It looks simply awesome and definitely deserved a feature here on Abduzeedo.
We are taking a look at a minimal brand identity & packaging design for LESS Cosmetics by Patrick Reichert-Young. He is a creative director from Köln, Germany, we are featuring his project because of most of its minimal approach. We know how beauty & cosmetics products tend to be heavy in imagery, especially on the branding. Here we have a combination of fonts, lines, and two colours. Simple as that but the beauty comes from the overall design and how everything just flows with simplicity.
We are proudly featuring the first student project of the year! It's a pretty cool project by Duy Dao who is a student at the Art Centre of Design in Los Angeles, California. We follow his work on creating the packaging and branding for Adidas Superstar 50th Anniversary: Forever Young campaign. A beautiful purplish colour palette for the design of the packaging that will totally envy our inner unboxing pleasures; alongside with dual tone poster designs marked by celebrities like Pharrell and basketball legend Kareem Abdul Jabbar.
With this time of year when we are taking down the stores and hunting for the best deals. We are exposed to a wide range of product packagings, what might catch your attention or by the looks, this product must have good reviews. One of fave this year is the tech accessories; they are so many out there. From practical to some purely for the style, we are featuring the work of Socio Design and their packaging design for Chaos Fashion. A combination of stylish tech with a flared visual approach.
Riley® is a brand identity, packaging and art direction project created and shared by Panos Tsakiris on his Behance profile. I had to feature this project because it's simply awesome. I love the simplicity and how modern it looks with a simple black and white theme. The bottles are my favorite but make sure to check out the whole process that Panos was kind enough to share with all of us on his Behance page.
Cocora Coffee is a brand identity and packaging design project created and shared by Duvan PiñerosArmenia, Colombia, Hernán TwineichArmenia, Colombia and Andres Lombana on their Behance profile.
Summerhill Market is a branding and packaging design project shared by Blok Design on their Behance profile. An acknowledged game-changer in the grocery business, family-owned Summerhill Market is renowned for the superlative quality of its prepared foods and unique products. A new identity was needed to reflect its progressive spirit while retaining the personable quality that had made the shop a cherished food destination.
Bunny Hill is an branding and packaging design project created and shared by Pavel Emelyanov, Irina Emelyanova and Anatoly Vasiliev on their Behance profiles. Bunny Hill is an online shop of toys and goods for kids interior, focused on beauty and quality.
Milk Packaging is a packaging design, branding and graphic design project shared by Erik Musin on his Behance profile. I have seen and posted quite a few packaging design projects for milk carton but this one from Erik is probably the coolest. At least it's the most elegant in terms of simplicity and clever by the way he uses the pink color for the lid. There's not much to add from my side in terms of description, you have to check it for yourself, so just scroll down and enjoy it.
Endorfina is a packaging design, branding and graphic design project shared by Łobzowska Studio on their Behance profile. There are a lot of things to highlight about this beautiful project but I will try to focus my comments on the visual design. The mix of paint brush texture with simple typography against it is quite elegant. The font looks like to be Futura and it works quite elegantly in this context, especially because the brush strokes really add a lot depth to the design.
I happen to have an unhealthy obsession with candles that smell amazing so when we received a delivery from Keap Candles out of Brooklyn, NY my day was made. Upon opening the beautifully packaged discovery set of four tea light candles my olfactory senses were in heaven. Keap Candles smell amazing, are aesthetically awesome and you can also feel good about burning them because you're doing good too.
&Pizza is a packaging design and illustration project created by Futura for a Washington DC based chain restaurant famous for their crafted pizza, and for their retribution to society. The challenge presented to Futura was to come up with a series of designs celebrating individuality and freedom. The result is a beautiful set of simple black and white illustrations for the pizza boxes as well as labels for bottles. Take a look after the break and let us know what you think. Project description
Essen International shared probably one the most beautiful packaging design for kitchen appliances that I have seen. I am not kidding. The Grand Hôtel Stockholm, retailer Dafra and chef Mathias Dahlgren wanted to develop a modern set of kitchen appliances and the result is simply stunning. Minimal, elegant this project is an example of how a beautiful design, starting from the package can elevate the quality of any product.
I am a fan of packaging design, especially the design of bottles of wine and vodka. The work done for Absolut has been part of my design education, I remember their books only about the different variations of bottle label design and ads. When I saw the Voka-dota work shared by Den Dodson it really caught my attention. I love new ways of trying things and boy Den found one. The simple design with red bottle with white dots give this friendly almost childish look, quite inspiring.
Heinz Bloody Mary is a personal project, I believe shared by Constantin Bolimond. The reasons I don't know for sure if it's personal is because the project is simply beautiful done. The quality of the renders gave me the impression it was the real product. In the end I saw that was done in Cinema 4D and VRay. Anyways, this 3D packaging project is a great example that today there's no excuses for designers to not execute and showcase their work well. The tools are available, it's easy to learn online. It's all about the designer.
New York based Collected Coffee seeks out the world’s finest growers and specialty roasters to deliver a carefully curated coffee experience to the doorsteps of subscribers around the world. Fivethousand Fingers was the design studio behind the challenge to create the perfect representation of that mission and in my opinion they succeeded. The branding and the package are simple and elegant giving this feeling of exclusiveness and premium quality.
I mostly do think a lot about our waste and how we should recycle things that we use every day. Not to a level of being an extreme cheap stake but to be aware of common good practices for a better future. This is why I am totally digging this package design by Fanny Löfvall, Nanna Basekay and Oliver Sjöqvist. They made the package design with the design thinking of being more eco-responsible, playful and practical at the same time.
For a fresh change we start the week with some packaging design inspiration. The project we share today is from Muggie Ramadani and Nicolas Fuhr from Copenhagen, Denmark. The package is for grooming products from a traditional barbershop, The Vognmargergade. They launched a series of products and from the branding and packaging, I can definitely say it looks perfectly on point for their particular audience.
There's never enough posts about branding, especially when there's packaging design involved. Hired Guns Creative was hired by the Family Distillers to help them bring their product to the market. We are talking about moonshine. By reading about the project and the history behind I can't even imagine how much fun they had during the design process.