invade design shared a branding and packaging design project for Vivo a Medellín-based restaurant which offers healthy preparations using ingredients that were very carefully planted and harvested, from seed to crop to then be transported to the city.
Julia Miller shared a branding and packaging design project for Viable, a brand that produces high tech innovative supplements. Viable supplements are made from natural ingredients with the help of innovative technologies. They are used to support healthy body composition. The logotype and mark are intentionally separated through the corporate brand identity. This layout was inspired by Swiss design system and designed to stand out from other products on the market.
In doing a little research for an upcoming product launch (more on that later!) I discovered a moving project within the world of fragrance called Pure Sense. Pure Sense, founded by Ekaterina Zinchenko, is a unique, niche perfume brand in that the fragrances created for it are made by blind people. Thus, each blind participant in Pure Sense project chose a state that, in their opinion, is lacking in a modern person. The result is three fragrances - Freedom, Inspiration and Serenity.
Pavel Emelyanov, Irina Emelyanova, and Comence Studio shared a branding, packaging design and visual identity project for Flè, a Brazilian brand that produces artisan chocolate truffles and bars. They combine a high quality chocolate, olive oil and organic ingredients with their own philosophy. Flè means a flower, symbolically a gift to their customers. “Flowers are the mark of spring, a sign of renewal, awakening and rebirth.”
Estudio Albino shared a branding and packaging design for Café de Palma Fresh Soap. In the wake of the global pandemic, entertainment venues and mass gatherings closed their doors. Café de Palma, looking for a way to be close to its customers and remind them of the importance of washing their hands constantly as a preventive measure and as a habit in the “new normal” has decided to send a gift to its customers.
Studio Format shared a beautiful branding and packaging design for ANA RED WINE. A mirror can twist or distort our perception. It can cheat the eye, enhancing or fading some traits. More often than not, a mirror arises interest in the eyes of the viewer. Therefore, Studio format has chosen this perspective to design the ANA® project: a new red wine brand.
Alejandro Gavancho has shared this absolutely stunning packaging design for 'Amare The Label' which is swimwear brand. Designed by Alejandro who is a graphic designer (Diseñador Gráfico) based in Leeds, United Kingdom. I just like the work he has done, it's remarkable. Let's start with the colors, pure gradient galore happening here. Just to add a balance, I enjoy the color palette of the branding itself, it's clean, minimal, and add much more vulnerability to the beauty of the entire packaging set.
Design by Simil shared this sublime packaging design for SAIREN, a clear spiced rum crafted by Ohara’s Rum at The Parrot Club in Sheffield, England. Taking visual inspiration from 'mythological tales', the packaging design is so vibrant and attractive. I mean it will surely 'attract' your attention on the shelves, guaranteed! Another detail that really caught my attention is the shape of the bottle which is pretty unusual for a rum (I am not a pro taster), that wood-material bottle crap just balances it all. Give it a look!
Daniel Freytag, working closely with founders Kerry and Derek Campbell created a whisky brand for 8 Doors Distillery which feels premium but also accessible - harnessing the uniqueness of the distillery’s location and expressing this in every small detail. The design is inspired by the natural environment and climate - identity, colour palette, typography and textures all combine to create a sense of the rugged isolation found at the very edge of the Scottish mainland.
I feel like featuring a 5-year-old project by the incredible folks from Anagrama Studio, a design studio based in Mexico City, Mexico. The project I am featuring is the branding, packaging design work they have done for Helvetimart (For which they are now closed...) a specialty market in Lausanne, Switzerland offering a wide variety of regional food products. First of all, what really caught my eye is how the design is timeless even if it's was designed 5 years ago!
.Oddity Studio shared a branding and packaging design project for TAG Aviation. Basic personal hygiene becomes a luxury amenity on board private jet airlines: high quality products with a long life leather mask holder packaged in minimalistic red and white box along with silver metallic greeting cards. A perfect brand expression is scored with playful details of runway and taking off plane.
Kati Forner shared a super stylish branding and packaging design for Reach. The whole project is simply beautiful. The color palette, the typography and layout, it’s hard to point at any flaw on the presentation of the work. Truly inspiring. For more information make sure to check out more work from Kati Former at https://katiforner.com
In close collaboration with the design team at reMarkable, Norwegian packaging studio Goods has designed a range of packaging for reMarkable 2. The recently launched device is the world’s thinnest tablet — it's only 4.7mm thick, and aims to replace your notes and printed documents with a digital notebook that feels like paper. The device is designed to be free from distractions and does not feature notifications, social media or email.
327 creative studio shared a very elegant branding and packaging design for a an unique sparkling wine collection, from the clay-limestone soils of Bairrada, Portugal. With a distinctive and bold identity, the concept of this 3 bottle edition, comes from its own name - Dinamite.
Bracom Agency is a branding and creative agency based in the beautiful city of Ho Chi Minh City, Vietnam. They have shared via their Behance, a beautiful packaging design project for Bracom. Obviously, when speaking about 'mooncake' they must be 'moon' involved. It shows appreciation towards how you see things and whatever you see them fit in your career, your family, and even your friends. I really dig the foreground color of the packaging design which is dark to enrich the actual centerpiece.
There’s something about juice packaging that really makes designers really excel at simplicity and pure gorgeous ideas. I’ve posted countless projects here on abdz. about this particular subject but the source seems to be unlimited. For this post I’d like to share the project that Guilherme Vissotto created for Pleno Natural Juice. As I mentioned before, it’s simple, elegant and just really beautiful.
I am a coffee person. I rarely drink tea, however I have to admit, tea has much nicer packaging design. Like this one suggested to us by Lung-Hao Chiang. He says that due to the COVID-19 epidemic, he hopes that the vision of the Moon Festival gift box this year can bring warmth, hope and vitality to consumers and give each other best wishes at this time of family and friends reunion.
Aleksandra Iakimchuk shared a beautiful branding and packaging design project for Sydney Juice Bar. I am not that fun of juices to be honest but with a design like this one that Aleksandra created I would be more than inspired to have a few of those a day, at least just to enjoy the simplicity of a clear and elegant typography. No splashes or cheesy images of flying fruits, just good old black text over white label.
Yura Park and Ching-Fa Lung shared a quite unique branding, packaging design and visual design project for Volume. Volume a portable cocktail experience. The name for this brand was inspired by alcohol by volume(ABV). Alcohol by volume is a standard measure of how much alcohol is contained in a given amount of an alcoholic beverage.
Xavier Esclusa Trias has created a poster series that is bringing a bit of a nostalgia moments to be honest. Pure throwback from the days where we didn't care about going to rent movies at the video store, where the packaging was just part of an item that you will eventually learn to appreciate. From what Xavier created, I just dig there aren't any 'special effects' like gradients, shadows, or whatnot. It's all graphical shapes and typography; there is something about having to work within these past constraints.