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Packaging Design Concept for Malbec Club

Packaging Design Concept for Malbec Club

Massimo Studio was invited to develop the packaging design concept for the new Malbec grooming line, from naming to labels. As the official font for all brand lines at the time of development, they followed the entire creation process using the Effra font for all materials. The razor present in the brand and other communication pieces, brings the idea of a handmade care, coming directly from the most traditional barber shops, in a package with classic references but with a current appeal and unlike anything that the brand had worked before. The Boticário Group is one of the largest beauty franchises in the world, having close to 4,000 points of sale, in 1,750 cities. They also offer their products via e-commerce, through direct sales and in partnership with other major retailers. Their products are present in 8 countries. Malbec Club is O Boticário’s new men’s care line, with several new products launched in order to provide a complete brand for men. Design Services Concept and Naming Pakaging  Sector Cosmetics Website boticario.com.br Packaging Design

Packaging Design: Minimalist Wine Bottle Design

Packaging Design: Minimalist Wine Bottle Design

Mikel Romero shared a wonderful packaging design on his Behance profile. It's for the 1-24 Edition Wine and it features a super minimalist look, pretty much just a number on the bottle. It looks simply awesome and definitely deserved a feature here on Abduzeedo. A limited edition of twenty four personalized bottles of wine to thanks clients and partners for their support. A custom design for every number of the 1-24 lote makes the uniqueness of the edition even more explicit.Each  bottle has a card with a thank message and a quote about the wine. Everything emphasizes the value of a singular piece in other to make the person feel unique and special when receiving it. Packaging Design

Minimal Brand Identity & Packaging: LESS Cosmetics

Minimal Brand Identity & Packaging: LESS Cosmetics

We are taking a look at a minimal brand identity & packaging design for LESS Cosmetics by Patrick Reichert-Young. He is a creative director from Köln, Germany, we are featuring his project because of most of its minimal approach. We know how beauty & cosmetics products tend to be heavy in imagery, especially on the branding. Here we have a combination of fonts, lines, and two colours. Simple as that but the beauty comes from the overall design and how everything just flows with simplicity. More Links Learn more about Patrick Reichert-Young via Behance Learn more about LESS Cosmetics Brand Identity & Packaging Design  

Packaging & Branding: Adidas Superstar 50th Anniversary

Packaging & Branding: Adidas Superstar 50th Anniversary

We are proudly featuring the first student project of the year! It's a pretty cool project by Duy Dao who is a student at the Art Centre of Design in Los Angeles, California. We follow his work on creating the packaging and branding for Adidas Superstar 50th Anniversary: Forever Young campaign. A beautiful purplish colour palette for the design of the packaging that will totally envy our inner unboxing pleasures; alongside with dual tone poster designs marked by celebrities like Pharrell and basketball legend Kareem Abdul Jabbar. In 2019, Adidas celebrates the 50th Anniversary of the iconic Superstar with the "FOREVER YOUNG" campaign. This campaign is a tribute to influential figures that Adidas and the Superstar had been a part of or been influenced by. The campaign includes a design packaging of the special edition Superstars along with promotional posters and invitation for the shoe release party in Melrose, Los Angeles. Credits Design by Duy Dao Photography by Kristen Chon More Links Learn more about Duy Dao at duydao.net Follow Duy's work on Behance Packaging & Branding  

Packaging Design: Chaos Fashion by Socio Design

Packaging Design: Chaos Fashion by Socio Design

With this time of year when we are taking down the stores and hunting for the best deals. We are exposed to a wide range of product packagings, what might catch your attention or by the looks, this product must have good reviews. One of fave this year is the tech accessories; they are so many out there. From practical to some purely for the style, we are featuring the work of Socio Design and their packaging design for Chaos Fashion. A combination of stylish tech with a flared visual approach. This might well be my last packaging post of 2017, hope you will enjoy! Socio Design is a studio located in London, UK. They specialized in graphic design, branding and web design for multinational to startup brands. Check out their Behance for more projects related with branding. Packaging, Photography, Branding, Fashion, Tech, Instore, Accessories, Phone, Mobile, More Links Learn more about Socio Design at sociodesign.co.uk Follow Socio Design's work on Behance Packaging Design  

Stunning Brand Identity and Packaging Design for Riley®

Stunning Brand Identity and Packaging Design for Riley®

Riley® is a brand identity, packaging and art direction project created and shared by Panos Tsakiris on his Behance profile. I had to feature this project because it's simply awesome. I love the simplicity and how modern it looks with a simple black and white theme. The bottles are my favorite but make sure to check out the whole process that Panos was kind enough to share with all of us on his Behance page. The brief 'Create a brand for the Riley brothers’ drink. You’ll need to consider everything, from the branding strategy to the design to the packaging.' Riley&Riley Ltd. sell a drink that promises to prevent hangovers – it’s a mix of vitamins, rehydration salts, amino acids that break down toxins, caffeine and one secret ingredient. The company was founded by two brothers from Yorkshire – Tom and James Riley. They moved to London after graduating, set up their company and started manufacturing the drink.  The approach The main inspiration for this project was the effect alcohol has on the brain and consequently the eyesight. The typeface and graphic elements were created based on this very idea. The process The name of the drink (20/20) is placed partially on the front and on the back of the bottle label. The more the user consumes the more visible the logo gets. When the amount reaches the lowest point, the logo gets clear -this subsequently means the user has absorbed all the required ingredients. The most important thing anyone should do to avoid next day's hangover is to rehydrate. That is the reason why 20/20 logo has been placed near the bottom rather than the middle or top of the bottle. The user is 'forced' to drink in order to rehydrate. The result A system of clever graphic elements is designed in order to support a bold, fresh and elegant brand launch for the Riley brothers. ‘Alcohol slows the pace of communication between neurotransmitters in the brain. The delay in communication between the brain and the eyes means that they are not able to function effectively which weakens the eye muscle coordination. This is what causes distorted or double vision.’ Brand identity and packaging design Riley® Co-founders: Tom Riley & James Riley Strategy, Design, Art Direction: Panos Tsakiris Type: Competition Project Duration: One month

Cocora Coffee Brand Identity and Packaging Design

Packaging Design and Brand Identity for Cocora Coffee

Cocora Coffee is a brand identity and packaging design project created and shared by Duvan PiñerosArmenia, Colombia, Hernán TwineichArmenia, Colombia and Andres Lombana on their Behance profile. We don't share a lot of packaging design here on Abduzeedo but it's an area that we are quite passionate about. It's always part of a strong brand identity system and this project illustrates that quite well.  Born in the mountains. Growing up means to be joined to earth forever, because the roots of the trees are also our roots. It's understanding out history and learning from our ancestors. It's to be shaped from earth, which was endlessly worked. It's being careful and stubborn when someone says "it can't be done", because we were cultivated with strength and love. Packaging design

Branding and Packaging Design: Summerhill Market

Branding and Packaging Design: Summerhill Market

Summerhill Market is a branding and packaging design project shared by Blok Design on their Behance profile. An acknowledged game-changer in the grocery business, family-owned Summerhill Market is renowned for the superlative quality of its prepared foods and unique products. A new identity was needed to reflect its progressive spirit while retaining the personable quality that had made the shop a cherished food destination. Along with the logo, we re-designed Summerhill’s entire packaging system, including developing several of its in-house product lines. A monogram honours the store’s heritage while the line “Your Other Kitchen” reinforces its role in customer’s lives. Packaging design About Blok Blok is a design studio specializing in brand identities and experiences, packaging, exhibit design, installations and editorial design. Now here's what we REALLY do: steep ourselves in the world around us, seek out the normal, the abnormal, the mundane, the exciting, the current, the obsolete, the inspiring, the disheartening and then use what we see to create surprising, compelling ways to move people. And we do it by collaborating with highly talented thinkers from around the world, taking on initiatives that blend cultural awareness, a love of art and humanity to advance society and business alike.

Branding and Packaging Design: Bunny Hill

Branding and Packaging Design: Bunny Hill

Bunny Hill is an branding and packaging design project created and shared by Pavel Emelyanov, Irina Emelyanova and Anatoly Vasiliev on their Behance profiles. Bunny Hill is an online shop of toys and goods for kids interior, focused on beauty and quality. All products are made from sustainable materials, according with the highest international standards. They are created with love and care about kids, but perfect for adults too. The art direction translated that in my opinion, with a super simple and elegant visual language. The range includes a large selection of goods from Scandinavian brands. This was the starting point for branding identity design. Simple and clear logo got smooth and rounded shapes. White color, inherent in the traditional Swedish design, imparted shining, warm and friendly atmosphere. For Bunny Hill there were also refreshed packaging concept and official website. Art-direction and packaging design: Pavel Emelyanov Photo set: Pavel Emelyanov, Irina Emelyanova Photograph: Anatoly Vasiliev Branding and Packaging Design

Branding and Packaging Design: Milk

Branding and Packaging Design: Milk

Milk Packaging is a packaging design, branding and graphic design project shared by Erik Musin on his Behance profile. I have seen and posted quite a few packaging design projects for milk carton but this one from Erik is probably the coolest. At least it's the most elegant in terms of simplicity and clever by the way he uses the pink color for the lid. There's not much to add from my side in terms of description, you have to check it for yourself, so just scroll down and enjoy it. The goal was to develop a sing/emblem and a package. I ran into a situation that I always forget to close or even lose cap of a package,so the product often become spoiled. It was kinda like paranormal activity to me. But I don't want to accept this so I put myself a task to fix that problem . I took as a basis a sign,designed by me - it was a simple form of a circle, because I want to represent the simpleness and functionality, so the cup of milk could be opened and closed in one motion, and without twist-off caps Erik is a  a freelance graphic designer based in Saint-Petersburg ( Russia ), focused on illustration, lettering, logos , branding. For more information check out https://www.behance.net/erikmusin Branding and Packaging Design

Packaging design and branding: Endorfina

Packaging design and branding: Endorfina

Endorfina is a packaging design, branding and graphic design project shared by Łobzowska Studio on their Behance profile. There are a lot of things to highlight about this beautiful project but I will try to focus my comments on the visual design. The mix of paint brush texture with simple typography against it is quite elegant. The font looks like to be Futura and it works quite elegantly in this context, especially because the brush strokes really add a lot depth to the design.  The package was designed for chocolate with olives and herbs, quite a mix I had to say but visually they definitely look delicious.  Credits: Graphic design: Marysia Markowska, Karolina Pamuła Package shape: Magdalena Falkiewicz Photography: Aleksander Karkoszka   Packaging design and branding

Keap the fire burning: Keap Candles Launches New Website and 'Scent-to-Home' Experience

Keap the fire burning: Keap Candles Launches New Website and 'Scent-to-Home' Experience

I happen to have an unhealthy obsession with candles that smell amazing so when we received a delivery from Keap Candles out of Brooklyn, NY my day was made. Upon opening the beautifully packaged discovery set of four tea light candles my olfactory senses were in heaven. Keap Candles smell amazing, are aesthetically awesome and you can also feel good about burning them because you're doing good too.  Co-founders Harry and Steve started Keap candles with a mission - to make a better, beautiful, cost conscious candle with an online consumer experience that is more personal while also pioneering a new model for social good. In the process of developing this innovative candle line featuring natural, slow-burning coconut wax in reusable glass tumblers they also discovered they could make a difference in our global community—by partnering with SolarAid to distribute solar lamps to people living outside of the electrical grid. Keap's new 'Scent-to-Home' package of four unique scents take you on a journey through some of life's great escapes. You'll find a scent to fit every mood from a walk in the woods, to warm happy days spent by the ocean, an uplifting spa experience, to roaming the green market on a bright, crisp spring day. You'll also dig the simple, elegant packaging reflecting Keap's reductive identity that will surely compliment just about any space. 'Scent-to-Home' is comprised of four tea lights that can be burned individually to experience each of Keap's signature fragrances. The set costs $15, which can then be applied to a discounted single candle or to Keap's monthly candle subscription.  “Scent is a deeply personal and subjective thing; words  and images can only give you  an approximate idea of what you’ll feel when you smell a scent,” says Harry.“ A candle combines a set of simple elements to remarkable effect,” notes Stephen.  The new website is simply gorgeous and super easy to navigate which makes your candle shopping that much more accessible. Peruse and purchase here: https://www.keapbk.com/pages/shop-collection.

&Pizza - Packaging design

&Pizza - Packaging design

&Pizza is a packaging design and illustration project created by Futura for a Washington DC based chain restaurant famous for their crafted pizza, and for their retribution to society. The challenge presented to Futura was to come up with a series of designs celebrating individuality and freedom. The result is a beautiful set of simple black and white illustrations for the pizza boxes as well as labels for bottles. Take a look after the break and let us know what you think. Project description   They were given the task of designing a series of boxes with certain inspiration which reflected &Pizza’s vision. What they are all about is celebrating individuality, that is one of the main reasons we got absolute freedom, and how they came up with the packaging design for this project. - Behance Each pizza box has its own graphic inspiration behind, going from Americana theme, to Street Art. We even got to design our own Futura themed box. &Pizza also crafts their own sodas, and teas offering completely new products to their costumers. Futura designed the branding for their beverages (5 flavored sodas, crafted teas and wine). Each one with just one specific petition: make them feel like a unity, but each line with a completely different feeling. - Futura Packaging Design About Futura Futura is an Independent Design Studio, boutique-like workshop that seeks to redefine the Mexican design values, maintaining functionality, wit and charisma. They specialize in resource optimization paying attention to every detail. For more information check out http://byfutura.com/ Photos by: Non Form

Packaging Design: Mathias Dahlgren Edition

Packaging Design: Mathias Dahlgren Edition

Essen International shared probably one the most beautiful packaging design for kitchen appliances that I have seen. I am not kidding. The Grand Hôtel Stockholm, retailer Dafra and chef Mathias Dahlgren wanted to develop a modern set of kitchen appliances and the result is simply stunning. Minimal, elegant this project is an example of how a beautiful design, starting from the package can elevate the quality of any product. Mathias Dahlgren is a Swedish chef, who won the culinary championship Bocuse d'Or in 1997. Four times selected the Swedish Chef of the Year, Dahlgren ran the Stockholm restaurant Bon Lloc, which had one Michelin star, from 1996 to 2005. In 2007 he opened the restaurant Mathias Dahlgren in the Stockholm Grand Hôtel, which received a Michelin star in 2008. In 2009, it was upgraded to two Michelin stars, only the second Swedish restaurant ever (the first one being Edsbacka krog) to receive this recognition. - Wikipedia Minimalism at its best. A concept condensing the necessary information at point of purchase, size, and the cooking itself. Why make it complicated? Packaging design Essen International Essen Internation is a a technology friendly design company with studios in Stockholm and San Francisco. They partner with ambitious leaders who wants progress – financial, structural and human. Together they learn, prototype and implement to bring the world new and amazing solutions. For more information check out http://esseninternational.com/

Packaging Design: Vodka-dot

Packaging Design: Vodka-dot

I am a fan of packaging design, especially the design of bottles of wine and vodka. The work done for Absolut has been part of my design education, I remember their books only about the different variations of bottle label design and ads. When I saw the Voka-dota work shared by Den Dodson it really caught my attention. I love new ways of trying things and boy Den found one. The simple design with red bottle with white dots give this friendly almost childish look, quite inspiring. Den Dodson is a graphic designer from Madrigal, Spain. His focus is on packaging and branding. You can see other of his packaging design projects at https://www.behance.net/veydar Packaging design

Heinz Bloody Mary

Heinz Bloody Mary

Heinz Bloody Mary is a personal project, I believe shared by Constantin Bolimond. The reasons I don't know for sure if it's personal is because the project is simply beautiful done. The quality of the renders gave me the impression it was the real product. In the end I saw that was done in Cinema 4D and VRay. Anyways, this 3D packaging project is a great example that today there's no excuses for designers to not execute and showcase their work well. The tools are available, it's easy to learn online. It's all about the designer. For those out there who have no idea what a Bloody Mary is: A Bloody Mary is a cocktail containing vodka, tomato juice, and combinations of other spices and flavorings including Worcestershire sauce, Tabasco sauce, piri piri sauce, beef consommé or bouillon, horseradish, celery, olives, salt, black pepper, cayenne pepper, lemon juice and/or celery salt. It has been called "the world's most complex cocktail" - Wikipedia Packaging design Constantin is a designer from Minsk, Belarus focused on packaging design and industrial design. For more information make sure to check out his website at http://bolimond.com/

Collected Coffee Branding

Collected Coffee Branding

New York based Collected Coffee seeks out the world’s finest growers and specialty roasters to deliver a carefully curated coffee experience to the doorsteps of subscribers around the world. Fivethousand Fingers was the design studio behind the challenge to create the perfect representation of that mission and in my opinion they succeeded. The branding and the package are simple and elegant giving this feeling of exclusiveness and premium quality. They worked with Collected Coffee from their beginnings to create an intelligent, cultured, and curious brand designed to appeal to the increasingly sophisticated coffee enthusiast. They also designed the packaging and printed material, managed production, and developed a website that serves as both a reference for aficionados and a window into the wider world of coffee culture. We collaborated with the talented Cindy Boyce, providing art direction and set design for the product photography. In opting to pair a crisp and minimalist aesthetic with a serious dose of substance, we sought to give voice to the company’s passion for the product, and for the stories of the people who produce and enjoy it. We are excited to follow Collected on their adventures across the globe, and we’re delighted to be pursuing our work with them as they continue to refine their brand and offering. About Fivethousand Fingers Fivethousand Fingers is a design studio working globally from Montréal. Led by founding partners with backgrounds in the arts, the studio specializes in branding, typography and illustration, and strives to innovate across disciplines. For more information and to see other projects by Fivethousand Fingers, check out their website at http://fivethousandfingers.com/ Photography by Cindy Boyce