branding

Brand Identity for The Creative Republic

 Mireldy shared a beautiful brand identity project they worked on for The Creative Republic, a regional creative communication festival held in Bihać, Bosnia, and Herzegovina. 

Brand Identity for Cargobot Inspired by Classical Modernism

h3l © shared a super cool brand identity project for Cargobot. The development of Cargobot's identity is inspired by classical modernism. His functionalist personality alludes to the simplicity of movement as the main identity axis. The briefing and corporate requirement raised design slogans based on concepts such as "friendly", "close", "direct" and "digital", among others.

Beautiful Brand Identity for Jays Coffee Brewers

Daria Stetsenko shared an awesome brand identity project on her Behance profile. It's titled Jays : Coffee Brewers and it is for a coffee shop in Zaporizhia, Ukraine. Main brand qualities are the local roast, arabica only menu, manual brewing, convenient location, and fast service. The brand philosophy is a faith in the great power of coffee that unites great people and creates a special moment of coziness by making our world a better place, one cup at a time.

Brand Identity for Oddone

After seven years of in-house experience at Uber and Google, my great friend and creative director Roger Oddone decided to use his passion, talent and brand expertise to reopen his studio with a new name: Oddone. "Motivated by the name change, we tasked ourselves to evolve our previous visual identity. The rebrand synthesizes our pursuit for creating meaningful design that balances creativity and logic."

Brand Identity for Flatey – Pizza Napoletana

BEWARE of a tasty Pizza picture in this article. On the serious side, I do miss making brand identities. The feeling of going to the printer to proof a print job for your client was a lot of fun. Somehow there "this" creative freedom where I am keep searching whenever I work on digital projects. The folks from Studio Holt gave me a great reminder of that time. Located in Reykjavik, Iceland, they are a creative studio and they have worked a brand identity for Flatey – Pizza Napoletana.

Redefining Stootie through a bold and colorful rebranding

Let's take a look at this colorful rebranding by the folks from Carré Noir, it's a branding agency located in beautiful Paris, France. They have worked with Stootie to helped make a bold and evolving identity based on the theme of "people energy". Imagine having a group of individuals available to help with your daily chores from renovations, moving, deliveries and more. I love the super clever concept of the logo and seeing animated gives a total giveaway of what the brand is all about.

Elegant Brand Identity for Hairlines by BULLSEYE

BULLSEYE - Aim on branding shared yet another beautiful brand identity project. We have featured them a few times, but they keep delivering great work. This time they worked don the hairdresser branding design, Hairlines, with a sensual and modern feel. Our challenge for this project was creating a logo and a visual identity that was expressive, yet elegant. Having in mind, the feminine world, as the brand’s target audience. 

Be Legendary. Nike Branding Concept for Tokyo 2020

Daniele Caruso is a freelance illustrator based in Swindon, United Kingdom. He is working mainly in illustration, graphic design and branding. We are taking a look at his branding concept for Nike: Be Legendary, for the upcoming and anticipated Tokyo 2020. With the tagline "legendary", Daniele included mythological creatures to create an artistic atmosphere alongside with the colour palette that totally reminds me of Dotonbori (the bright heart) from Osaka, Japan. What do you think? Would you like this kind of visual approach if it was from Nike.

Super Cool Brand Identity for Coolio Mag

Lino Russo shared a beautiful brand identity and UI/UX design  project for Coolio Mag,a new american magazine built from the ethos of popular culture. From creators to curators, influencers and innovators we understand that in today’s world attention is the new currency to brands. Those that generate the most attention, generate the most traffic, which allows brands to monetize.

The Classic Style of a Token Gift

Celebrating Christmas in July? As far as professional gifting services go, Token’s done a great job building a product around a universal truth: great gifts are tough to find. But when you mix their classic take on elegant packaging & brand that says a whole lot with just a little — well, it’s a gift that keeps on giving.  

Brace Your Dog Bowls

Back in October, while I scrambled to adjust to life with our new puppy, I got wind of a fresh new startup named Ollie — an online food subscription service for dogs.  And with a brand and packaging as nice as this one, I needed to test it out. 

Brand Identity and Poster Design for Lakeside Festival

The Lakeside Festival is an annual festival for drum and bass, house and techno music and is presented by Ehrlich Bum Bum, an independent drum and bass collective from Graz, Austria. Lukas Diemling created an analog typographic artwork for the brand identity and poster. The reference was from the location of the event, a lake, and a visual representation of the beats of the electronic music.

Brand Identity for The Hungarian Fashion and Design Agency

Kissmiklos shared an awesome brand identity for The Hungarian Fashion and Design Agency, a firm which helps Hungarian designers to be qualified for exhibitions, programs and events all over the world. One of the most important events of HFDA is the Budapest Central European Fashion Week. Both logos are based on the coat of arms of Budapest, the capital city of Hungary, where the agency has its head office.

Elegant Brand Identity for MONAJANS branding and digital agency

MONAJANS shared a very elegant brand identity project on their Behance profile. The project was done for their company, which always makes it so much more challenging, at least for me. Have you tried to create your portfolio or a logo for yourself? Maybe things have changed now, but for me it's always been very difficult. I am glad to see that the folks over at MONAJANS manage to accomplish something beautiful for theirs. 

Renewed Brand Identity for Port Restaurant

Dima Bertoluchi shared a really cool brand identity for the Port Restaurant.  The new  logotype has become significantly more stable, has gained an additional pleasant weight. In the renewed identity of the Port 2.0 restaurant, brutalism is elevated to the rank of the dominant ideal and the unique genetic code of the entire establishment, which can be traced in the interior details, where rough gray concrete, metal, wood are abundant, and the air ducts and window sills are painted in camogreen.

Brand identity Using Negative Space for Minimalissimo

Minimalissimo is one of my favorite websites, especially for everything minimalist. I love their logo and for my surprise, I found the brand identity project created by Alessandro Scarpellini for it on Behance. It is really nice to see how the different mediums converge to the same aesthetics. I had only seen the site before, but looking at collaterals and some print examples you can definitely see the consistency of the branding system created by Alessandro.

Super Clean Brand Identity for Das Flash

Das Flash It is a mini-magazine about the art of tattoo in Poland. Grzegorz Leśniewicz was responsible for creating a concept, name, brand's philosophy, logotype and all brand identity materials along with a digital image. The final design was further modified in the direction of a more raw and underground appearance.

Brand Identity: Smart Use of Striking Colors and Patterns

Gordon Reid was commissioned by two ex-advertising folks who had this great idea to create a reactive bakery to whatever social media frenzy was happening in the world. It was an opportunity for Gordon not to miss as he knew he had two people there who really wanted to create an exciting brand and fun design. So thankfully they had the trust to let him really go a bit wild with the brand identity.

Refreshed Visual Identity and Motion Graphics for SPORTV

BEELD Motion invited Danilo Gusmão Silveira to help them create a new visual Identity for SPORTV, one of the most prominent Sports Channels in South America. They experimented with several different graphic styles and forms to find a new image for the channel. The result is simply beautiful. The move from the old style which was very 3D with some chrome and other old style broadcast design style is very welcome.

Fresh New Brand Identity for Sweet Films

  Elvis Benício and Diego Bolgioni were invited to create a new brand identity for Sweet Films. The goal of this rebranding was to adapt to the new strategic position and vision of the studio and communicate the message to the market. Sweet Films is a Brazilian boutique studio specialized in video production for advertisements. The design solution that they created included dynamic visual elements made up of fresh components and a new typeface.

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